Author Archives: Eileen Gizara

Shift thinking to focus on your audience

Focus on Your Audience in Content Marketing

The key to content marketing is to produce original relevant content that is geared towards a specific audience. Sounds easy, but it can…
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Ways to research buyers

Ways to Research Your Buyer for Content

One of the most significant and most overlooked assets in marketing is your content. But not just any old content, it has to…
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Logo design

Logo Design- The Meat and Potatoes

The logo you choose for your company will be the face of your business. It will tell a short story about your company…
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Seasonal Marketing

How to Make a Seasonal Marketing Planner

Seasonal marketing planners are a necessary tool for any size business as it acts as a guide to creating marketing content for distribution…
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